TVXQ (often stylized TVXQ! or TVfXQ), an acronym for Tong Vfang Xien Qi (東方神起), is a South Korean quintet (by now continuing as a duo as of December 2010, due to three of the members filing lawsuit against SME) formed under SM Entertainment in 2003. In South Korea they are known as Dong Bang Shin Gi (동방신기, DBSK); they were later introduced in Japan as Tohoshinki (東方神起, Tōhōshinki) under the Avex sub-label Rhythm Zone in 2005. Their name translates as "The Rising Gods of the East".